Срок: от 3–4 недель • Анализ преемственностиVladivostok • Online across Russia

Rebranding and Corporate Style Refresh

Evolutionary or revolutionary refresh of the company visual image while preserving accumulated brand recognition.

01 / Deliverable

What the client gets

An up-to-date visual image that removes the technical and aesthetic limitations of the old design without losing loyal audiences.

03 / Scope

What is included

01

Current graphics audit

Identifying weaknesses, scaling problems and outdated elements.

02

Continuity assessment

Deciding between a careful restyle or a fundamentally new visual language.

03

Mark and font modernization

Reworking geometry, improving readability at small sizes.

04

Transition plan

The order of media replacement with minimal business cost.

04 / Assets

Brand Deliverables

✓ Updated logo in all modifications✓ Before/After comparison guide with rationale✓ Updated key media layouts✓ Vector sources and style guide
05 / Business Fit

Who this is for

Companies with 5+ years of history

Whose current style is outdated and does not match the grown business scale.

Repositioning or new target audience

Moving to a higher price segment.

06 / Steps

Workflow

01

Audit & brief

We define what must be preserved and what hinders growth.

02

Redesign options

We offer an evolutionary option (careful restyle) and a bold concept.

03

Finalization & media transfer

We adapt the approved solution to the current media set.

07 / Terms

Pricing, Timeline & File Handover

Cost
$500

Depends on the depth of changes and the volume of reworked materials.

Development timeline
Regulation

3–5 weeks.

Formats & rights
Source files

A full set of sources for print and digital, plus comparison materials.

08 / FAQ

Frequently Asked Questions

Will we lose old clients during a redesign?+
With a careful restyle, key visual anchors (silhouette, brand color pair) are preserved, so clients easily recognize the brand but perceive it as more modern.

Tell me about your project

Let's discuss the scope and create a structured proposal for your business.

Discuss project